Grotrian-Steinweg

PIONEER AND SOUL OF PIANO MANUFACTURING

The German Gaotian Piano Factory is already the sixth generation of family business. Over the years, the only thing that hasn't changed is our love for music, which has experienced various ups and downs and countless trials. In 1830 Friedrich Gaotian left Germany for Moscow as a musical instrument merchant. At that time, Moscow attracted musicians and artists from all over the world, such as Carrara Schumann, Franz Liszt, Artur Lu Here, Friedrich Gaotian met many top musicians and artists in the world, and became close friends. He constantly listened to the opinions of these musicians and artists, and according to the opinions of these musicians and artists, he specially crafted a piano that these musicians and art masters dream of, and since then began to produce high-end pianos. The long road to piano.

COOPERATIVE DEVELOPMENT

When Friedrich Gaotian returned to Germany, he met Teoldo Steinway and became a partner of the piano factory established in 1835. In 1865 Tealdo Steinway followed his father to the United States. Before leaving, he sold all the shares and rights in his hands to the Gaotian family. A few years later, William Gaotian inherited his father’s business and took over the family business. The man who put forward the phrase "Children, build the best piano in the world, as long as this is done, other things will be solved" became the motto of Gaotian Piano Company.

INSPIRATION AND EXPERIENCE ACCUMULATION

At the end of the 19th century, William Gaotian began to send his two sons Willie and Kurt to the world to learn and accumulate the knowledge and experience of making top-notch pianos. They all understood that only the accumulated knowledge and the rigor and exquisiteness of their own Germans The combination of craftsmanship makes it possible to build a high-quality piano.

A number of subsequent inventions and patents have now occupied a leading position in the piano manufacturing industry, especially the P-shaped hollowed-out technology back panel has the characteristics and patents of an upright piano.

CONTINUOUS DEVELOPMENT

Under the leadership of several generations of family descendants, the factory has made many new and improved patented inventions. Although the Gaotian factory was bombarded by the US military in World War II, after the end of World War II, the fourth generation of the family, Iwin and Helmut-Gaotian, relied on their perseverance under the command and leadership of the two brothers. , The company was soon able to restart production.

PROSPECTS AND FUTURE

Under the leadership of the fifth-generation head of the family, Kunut-Gaotian, the company's business has developed rapidly. The company has moved to a new plant on Gaotian Avenue in Brunswick. It has continued to all our upright pianos and Grand pianos are produced here, and the company sticks to the tradition as always, especially the pursuit of perfect and unique sound and the love of music.

From 2000 to 2016, the general manager of the family business Gao Tian was held by the piano luthier and businessman Burkhard Stein. He was born in a family of piano makers. Both his father and grandfather were piano makers, and his skills were innate. In 1984, in order to obtain the qualification of piano maker, he entered Gaotian Company. During his tenure as the general manager of this traditional company, he successfully expanded Gaotian's sales channels in Asia and the United States, and promoted the Gaotian Piano Competition established in 1954 to the world.

Out of the company's economic interests, on April 1, 2015, a new shareholder joined the historical company founded in 1835, which is Parsons Music Group. The company was founded in 1986 and is a family company headquartered in Hong Kong. Perth Music Group has approximately 5,000 employees worldwide, has approximately 100 wholly-owned musical instrument shops in mainland China and Hong Kong alone, and has established cooperative relationships with more than 500 Chinese musical instrument companies. In addition, Perth Music Group also owns several wholly-owned musical instrument factories, producing pianos, piano parts, guitars and other musical instruments, and has sawmills and iron foundries in mainland China. After obtaining the support of this powerful shareholder, Gaotian's foundation has been stabilized and it has the ability to meet future challenges. Gaotian's goal is to continue to inherit and carry forward this long-standing brand with a history of more than 180 years. At the Brunswick factory, luthiers with advanced qualifications will continue to hand-craft Gaotian brand grand pianos and upright pianos with first-class quality.